John Wilpers is a Senior Director at INNOVATION Media Consulting. Since 2008, after 35 years as a writer, editor and media executive, John has consulted with media companies around the world, helping transform them from unprofitable, depressed, print-centric operations into profitable, energised, multimedia, multi-platform, 24-7 content- and revenue-generation machines. John’s recent projects include: a multi-title Hong Kong magazine company, two USA B2B magazines, the leading South African media group, an Indian multi-title publisher, and a Czech multimedia publisher. Since 2010, John has been the author of the annual “Innovations in Magazines World Report” for the world association of magazines (FIPP).