Head of Consumer Marketing, Twitter Canada
Laura Pearce is the Head of Consumer Marketing for Twitter Canada. In her role, she is responsible for connecting Canadian consumers to what’s happening in the world via Twitter. She leads all marketing initiatives to consumers in Canada, from brand to campaign marketing, performance buying and marketing partnerships. Prior to joining Twitter Canada, Laura held senior marketing and digital roles with prominent media companies, including Blue Ant Media, AOL, Canwest (now Postmedia) and Dell Canada.
Laura lives in Toronto and has two children. She is a news junkie (lots of magazines and Twitter!) and her happy place is at the cottage, so Cottage Life is on her must-read list!