Arts and Lit in the Market

As Cardi B says on the Netflix series Hustle + Flow, “this is the social media generation.” But arts and literature literary magazines can struggle to attract the same social media followings as general interest magazines in Canada. Communications and marketing specialists at magazines known for their established online presence and inventive social media strategies, meant to reach diverse audiences, will lead a discussion about marketing arts and literature to Canadian audiences.

Who should attend: Arts & Lit professionals, anyone looking for insight into specialized communications.