Wednesday, January 15th, 2020
Consumer Magazines at MagNet 2020
Consumer magazines look no further than MagNet for insights and ideas to build your brands into even stronger businesses.
Starting with the Marquee Speaker, Olivier Royant. Editor-in-Chief Olivier will deliver a dynamic presentation on how Paris Match, a weekly entertainment and news magazine, succeeds at Storytelling in the Age of Fast News. You won’t want to miss this MagNet exclusive.
Following the Marquee is the inspiring story of how and why St. Joseph Communications acquired so many Rogers titles. In SJC’s Radical Print-Based Strategy for Growth, listen to Ken Hunt explain their enormous faith in the future of print magazines now and in the future.
On the Newsstand: Opportunities, Challenges and Trends will answer your many questions about the state of newsstand in Canada today. A leading field of circulator experts will answer your queries and tackle questions like, How do you grow sales and increase exposure at newsstand? What’s working? What isn’t. Find out at this information-packed session.
Ad agency veteran and staunch supporter of magazines, Tim Hughes, asks the question, Is the Media Kit Dead? Tim will report on what media buyers are really looking for today—and tomorrow—and what they need to make recommendations for their clients. Are media kits the right choice or not? Find out here!
Back by popular demand is Jason Maghanoy from St. Joseph Media who will map out innovative ways to ramp up and diversify your media client solutions and brand touch points. Digital Innovation and Revenue Diversity is sure to be a very popular session so don’t miss out. Sign up today to get the inside scoop on the Toronto Life membership launch, and myriad solutions that offer readership, awareness, targeting and engagement.
And, of course, get the latest information from the Department of Canadian Heritage on updates to the CPF and export funding at their two-part session, Canada Periodical Fund Update.