President and CEO, Vividata
Sara Hill is President and CEO of Vividata, Canada’s authoritative source of print and digital audience measurement for magazines and newspapers. Sara joined Vividata in November 2014, with the amalgamation of NADbank and PMB. Sara has a broad background in media and audience measurement and research. Prior to joining Vividata, she was a media agency executive working with many of Canada’s leading advertisers.