Global Intensives - BBC Good Food's Cross-Platform Success Story
Thursday, April 26th, 2018 • 3:15pm–3:45pm • GL3 • Global Intensives
BBC Good Food is the UK’s biggest and best-selling food brand. Trusted recipes, celebrity chefs and stunning photography combine to make the brand tremendously successful across content channels. Join Chris Kerwin, Publishing Director at BBC Worldwide, as he shares BBC Good Food’s multi-platform strategy: print, digital and live businesses. He will share the recipe that has made them the successes they are today and also how they plan to grow the digital business further.