TODAY'S FEATURE SESSION
Moving Online to Print: A Case Study of The Kit
The Kit has reversed a trend, or perhaps, like the magazine itself, started something new by launching as a digital magazine then branching into a weekly printed feature in the Toronto Star, Vancouver Sun, Calgary Herald and Montreal Gazette. At the same time, the magazine has expanded its content to include both beauty and fashion categories. Come hear Giorgina Bigioni and Doug Wallace describe how they managed the expansion and reveal what they’ve learned from the experience.
"Attending MagNet is like getting surround sound in publishing."
